audioXi announces new senior hire following strong performance into the end of 2018

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30th November 2018: Communicorp Media has today announced a new appointment to the audioXi team with David O’Brien joining as Account Director. David brings a wealth of experience from his role as Business Director in global media agency, Initiative.

Launched in September, audioXi is a digital audio exchange that consolidates some of Ireland’s largest audio creators and aggregators in one place and under a single media buy. This makes it easier for media buyers and brands to tap into this audience at scale and streamlines their path to purchase.

Commenting on his appointment, David said: “I’m delighted to be joining the audioXi team at a time when digital audio consumption is witnessing double digit growth and offering brands an innovative way to connect with increasingly fragmented audience.”

Rob Timony who heads up audioXi added: “With a strong performance into the end of 2018 we’re positive about the outlook ahead for audioXi. This is compounded by the addition of David to the team. David adds a host of knowledge from a media planning aspect and will be core to driving the business forward with our key agency partners.”

With over 20 audio publishers, audioXi has already collaborated on campaigns with brands including Aer Lingus, Ford Ireland, Carlsberg and Harvey Norman and are forecasting strong growth for 2019.